Ahmed Foods.
Overview
Turning packaged food into a premium visual brand
Ahmed Food needed to compete on digital shelves where photography alone wasn't cutting through. We created a library of photorealistic 3D product renders that gave their team complete control — any angle, any surface, any lighting.
The challenge
Product photography was slow, expensive, and inflexible
Every time a new SKU launched or packaging changed, the client had to schedule a studio, hire a photographer, and wait weeks. Digital campaigns were bottlenecked. The brief: build a 3D asset pipeline that makes render production as fast as marketing moves.
Measurable impact
Results that moved the business
How we did it
Our process
Brand & packaging audit
We started with a deep audit of every existing packaging file, brand guideline, and reference shoot. Identifying what the client wanted to keep — and what the photography had always failed to capture — shaped the entire asset brief.
High-fidelity 3D modelling
Each product was built from technical dielines and reference images — accurate geometry, material stacking, and label mapping that holds up at any scale from a 1080px ad unit to a 4K billboard.
Studio & lifestyle lighting setups
We built three lighting presets: clean white studio, warm lifestyle, and moody dark hero. Each preset was reusable — a new SKU drops into the scene and renders in hours, not days.
Organised asset library + source files
Final delivery included layered PSDs, transparent PNGs, and locked .blend source files with documentation — so the client's internal team can request new variants independently going forward.
Visual output
Selected renders
Jam & Spread
Crystal Jelly
Bombay Biryani
Latest Work
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